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Founding Member Campaign

Tired of Paying More for Driving Well?

Better Insurance was built for drivers who deserve better. 

Zero deductibles.  Money back for good driving. 

No shareholders.  No gimmicks. 

Just a company that works for you.

We’re not open yet.  But you can be first in the door when we open.

WHAT IS BETTER INSURANCE?

Insurance That Actually Works for the Person Paying for It

 

Every year, good drivers pay more while receiving nothing in return.  No ROI.  Your insurer collects your premium, pays their shareholders, and raises your rate whether you file a claim or not.

 

Better Insurance was built to end that.

 

We are a mutual insurance company - meaning our members are our owners.  There are no shareholders to pay.  No board demanding profit extraction.  Every dollar collected serves one purpose:  Protecting our members and returning what isn’t used to cover claims back to them.

 

The majority of every premium dollar goes directly to claims protection and member refunds.  Operations run lean by design using technology and streamlined processes. 

 

Profit is capped at 1% . . . 99% of all revenue is reinvested in you, not extracted by shareholders.

 

No deductibles.  No penalties for being a good driver.  No surprises.

SEE EXACTLY WHAT YOU’LL PAY

Our quote process is unlike anything you’ve seen from an insurance company.

 

You choose your coverage based on the value of your vehicle.  You see exactly what you’ll pay.  You confirm your Client Refund before you sign anything. 

 

No agent.  No pressure.  No surprises. 

 

The number you see is the number in your contract, because you built it. 

 

When you complete your quote, your personalized Financial Summary shows:

• Your monthly premium - lower than what you’re paying now

• Your Client Refund - what comes back to you for driving well every year

• Your 3MCL baseline - the merit protection built into your contract

 

See your number.  Then decide.  That’s how insurance should work.

YOUR MONEY IS PROTECTED

You Sign a Contract.  Your Money Stays Yours Until We’re Approved.

 

Better Insurance is completing its Certificate of Authority approval with Indiana state regulators to become a mutual insurance company. 

 

Until that approval is granted, we cannot issue active policies - but we must receive 800 applications from future Clients to demonstrate demand for a mutual company to the State of Indiana Department of Insurance.  Those are the rules, but we are doing our utmost to minimize the impact of that process to our future Clients while proving there is a demand for this way of doing auto insurance.  

You can become a Founding Member AND lock in your 4 at the same time with our plan that protects you while meeting the state requirements.  

 

Here’s exactly how it works:

 

Get your quote.  If those numbers work for you, create your Final Contract Quote (FCQ) and submit your contract.  If you need help getting your quote, we are a phone call away. 

 

You sign your contract.  Your application is your contract.  It locks in your coverage terms and your rights as a member.  

 

You make one payment - the Total Monthly Premium amount from your Final Contract Quote.  That payment is held in a dedicated escrow account until the day we are authorized to issue policies by the State of Indiana. 

 

Your money is not touched.  Never invested.  Never spent.  And when our Certificate of Authority is issued, that payment counts as your first month’s premium.  You don’t pay again until Month 2.

 

We get approved.  The moment we receive our Certificate of Authority, your contract activates and your coverage begins immediately.  Estimated time for approval is 90-100 days from the day we submit our completed application paperwork (March 2026 to July 2026).

 

If we don’t get approved?  In the extremely unlikely event that Indiana does not approve our COA, we will pursue approval in other states before that battle is done, and we will win.  If that occurs, we will notify you and ask for your confirmation to stay in the battle with us, or to withdraw your earnest money if you are so inclined.  It is entirely your choice. 

If you withdraw, your contract is dissolved and every dollar you paid comes back to you.  No fees.  No delays.  No fine print. 

 

That’s what honorable business is, and it’s how we built Better Insurance at its core foundation.

BRING YOUR 4

The Incentive That Enhances Your Return Permanently

 

Better Insurance members get money back for driving well.  Everyone starts at an automatic 40% Client Refund every year they drive without a major claim just for becoming a client.  Guaranteed in contract. 

 

The Bring Your 4 program enhances that benefit in two ways.  Every Client you refer, you receive a referral incentive based on the Referral Incentive Chart (see Bring Your 4 page).  In addition, those who Bring 4 or more become eligible for Unrealized Risk Bonuses when we redistribute unused Claims dollars back to our Clients in years of plenty. 

Bring Your 4 and share in the rewards when Better Insurance wins.  Just refer people to the website, make sure they give you credit when they sign up, and when they are approved, you get credit for that referral.  URB distributions are exclusively for fully vested BY4 members - because the people who helped build this should be the first to benefit when it thrives.

FOUNDING MEMBER LAUNCH INCENTIVE

The first 800 clients to complete Bring Your 4 earn 75% Client Refund for their first year - regardless of when in the launch period they complete it.  Once those 800 slots are filled, clients who complete BY4 within the first 6 months earn 60%, and those who complete BY4 in months 7-12 earn 50%.

 

All Better Insurance clients receive 40% Client Refund every claim-free year as a standard membership benefit.  BY4 completion at any time permanently unlocks URB eligibility - a benefit exclusively reserved for those who help build and grow Better Insurance.  See below for breakdown:

Bring Your 4 as an Original 800 Founding Member — 75% Client Refund for your first year.

The earliest founding members earn the highest return we will ever offer - this is a one-time deal only.  Be one of the first 800 Clients to Bring Your 4, and your first-year Client Refund is 75%, returning to the baseline of 40% in year 2 and beyond.

Bring Your 4 in the first 6 months — 60% Client Refund for your first year.

Be one of the 801+ Clients to Bring Your 4 before the six-month mark and your first-year Client Refund is 60%, returning to the baseline of 40% in year 2 and beyond.  

 

Bring Your 4 in months 7 through 12 — 50% Client Refund for your first year.

Bring Your 4 within the seven-to-twelve-month mark after we launch and your first-year Client Refund is 50%, returning to the baseline of 40% in year 2 and beyond.  

 

Bring Your 4 after year one — 40% Client Refund plus URB eligibility.  Locked in for life.

Every Client receives the permanent 40% refund rate, guaranteed by their contract.  All Clients who Bring Your 4 are eligible for Unrealized Risk Bonuses for as long as they remain Better Insurance Clients.  

 

No pressure.  No sales scripts.  No awkward pitches.  Just tell the people you know about Better Insurance - and make sure each one enters your name in the referral field when they sign up.

 

Here’s how it works:  When your referral signs up, they are tracked.  When they sign their contract, that referral is credited to your BY4.  Four credited contracts completes your BY4 and locks in your URB eligibility, along with any first-year incentives you qualify for based on how quickly you Bring Your 4.  When we issue their policy and they make their first payment, you will receive the commensurate referral incentive for bringing in that new Client.  

 

You will receive credit and commensurate incentives and bonuses as applicable when we fully launch.  See the full Table on the Bring Your 4 page.  All Clients who refer more than 10 new Clients will be required to certify in accordance with their state laws to become a minimal lines producing agent in order to receive incentives and bonuses in keeping with sales regulations, fair pay acts, and IRS employment income guidelines.  

WHERE WE ARE AND WHERE WE’RE GOING

We Don’t Ask for Trust We Haven’t Earned.  Here’s the Full Picture.

 

You deserve to know exactly where your contract stands and what we’re working toward.

 

✅ Completed

Company incorporated and registered

Federal EIN obtained

Actuarial tables and rate model completed

Independent actuarial review engaged

Quote system, payment portal, and client dashboard built and operational

 

🔄 In Progress

Certificate of Authority application - under active regulatory review

Founding officer packages submitted to regulators

 

⏭️ What Triggers Activation

The moment we receive our Certificate of Authority, all Founding Member contracts activate simultaneously.  Your coverage begins immediately - at the terms locked in your contract.

 

We are not waiting.  We are working.

The Founding Member window is open for one year from the day we launch.  The elevated return tiers close permanently at the six and twelve month marks - and they will never be offered again.

We expect to welcome 100,000 members in our first year.  Every one of them will pay less than they do today, get money back for driving well, and own a piece of something that was built entirely for them.

If you ain't first, you're last.  Lock in your refund.  Tell the people you trust.  

This is not just a better insurance company.  This is the inevitable industry-wide revolution that rewards good driving.  

Your contract premium is held in escrow and fully refundable if Better Insurance does not receive its Certificate of Authority.

 
Better Insurance Mutual Company is a domestic mutual insurance company incorporated in Indiana.  Advance premiums collected during the enrollment period are held in escrow pending Certificate of Authority issuance.  Coverage is not active until Certificate of Authority is granted.  All contracts are subject to regulatory approval.
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